Success Story

How Pelican Rouge Lets Clients Place Orders Around the Clock

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Convenience For All Customers

Doing sales purely by phone meant that Pelican Rouge was contacting 40,000 customers by phone every month and that clients could only place orders during working hours. The obvious solution was to take business online, but with such a complex pricing structure, it needed a solution that would integrate fully with its ERP, Dynamics AX.

Read the success story to find out how Sana Commerce helped Pelican Rouge:
  • Offer 24/7 ordering to customers
  • Drastically increase efficiency
  • Increase the average order value
Taking your business online can seem intimidating. Pelican Rouge got off to a cautious start with e-commerce, but quickly saw the many rewards. Perhaps reading Pelican Rouge’s success story will light the e-commerce spark that your business needs to take it to the next level.

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Sana’s real-time integration with AX made sure that the complex pricing structures and custom customer data were seamlessly integrated into the web store.

— Mike Vermeer, Commercial Analyst at Pelican Rouge